{"id":2181,"date":"2020-11-27T01:59:51","date_gmt":"2020-11-27T01:59:51","guid":{"rendered":"https:\/\/resizemyimg.com\/blog\/?p=2181"},"modified":"2024-03-21T15:29:39","modified_gmt":"2024-03-21T15:29:39","slug":"ways-mobile-app-improves-customer-retention","status":"publish","type":"post","link":"https:\/\/resizemyimg.com\/blog\/ways-mobile-app-improves-customer-retention\/","title":{"rendered":"6 Ways a Mobile App Improves Customer Retention"},"content":{"rendered":"

We\u2019re currently living in a mobile world where it\u2019s hard to find a person who doesn\u2019t own a smartphone. As of 2020, mobile internet users account for 91% of total internet users<\/a>.<\/p>\n

This mobile-first world we live in has significantly impacted how companies interact with customers<\/a>. But what does that mean for the world of business? It means that more and more companies are creating their own apps and benefiting from them significantly.<\/p>\n

One of the main benefits of mobile #Apps is the increase in #CustomerRetention they provide, and that is why you should consider having a #Business mobile app sooner than later.Click to tweet<\/span><\/a><\/p><\/div>\n

Whether you want someone else to build an app for you, or you want to learn how to create an app<\/a> yourself, you will soon be able to use it to improve customer retention.<\/p>\n

But how exactly does an app improve customer retention? Let\u2019s see.<\/p>\n

It\u2019s easy to create a referral program for your mobile app<\/h2>\n

\"Board<\/p>\n

Referral marketing is one of the easiest ways you can attract new customers that have the highest chances of becoming repeat customers. When referred by other customers, people have a 37% higher retention rate<\/a>. To optimize your referral marketing efforts, consider incorporating the use of referral marketing software<\/a> for enhanced tracking and management.<\/p>\n

Referral programs are mutually beneficial for you and your customers, but unless you make it easy for your existing customers to sign up, you\u2019ll most likely never get your program off the ground. And one of the easiest ways you can allow people to sign up is by offering a referral program through your app.<\/p>\n

It\u2019s important to allow people to invite new referrals to your business with just a few clicks, especially on mobile. The best way to do this is to use a contact picker<\/a> that will allow your customers to invite their contacts without ever leaving your app just by clicking the \u201cAdd from address book\u201d button. The benefit of using one is that you\u2019ll double and even triple the number of new referrals that way.<\/p>\n

Rewarding customer loyalty is easy<\/h2>\n

As your customers have millions of apps to choose from on the app store, you need to give them a good reason to return to your app. It\u2019s important to think of ways to reward those users who keep coming back to your app and to create a loyalty program.<\/p>\n

Loyalty programs encourage customers not only to return to your app but also to keep exploring it and performing different tasks and actions to earn rewards.<\/p>\n<\/div>\n

The rewards you offer to your customers can include:<\/p>\n