{"id":2371,"date":"2020-12-23T16:39:09","date_gmt":"2020-12-23T16:39:09","guid":{"rendered":"https:\/\/resizemyimg.com\/blog\/?p=2371"},"modified":"2022-01-25T08:59:51","modified_gmt":"2022-01-25T08:59:51","slug":"creating-email-marketing-campaign-for-business-quick-guide","status":"publish","type":"post","link":"https:\/\/resizemyimg.com\/blog\/creating-email-marketing-campaign-for-business-quick-guide\/","title":{"rendered":"A Quick Guide to Creating an Email Marketing Campaign for Your Business"},"content":{"rendered":"<p>When you are running a business, and you are introducing a new product or service then, you will want to share it with as many people as possible. So, what better way to do this than by sending out an email marketing campaign? With a <a href=\"https:\/\/monday.com\/templates\/marketing-campaign\">marketing campaign<\/a>, you can send it out to all clients, track how it has performed, and more.<\/p>\n<div class=\"block-tweet fancy-corners\"><p><a target=\"_blank\" class=\"skip-external-link\" title=\"Click to tweet!\" href=\"https:\/\/twitter.com\/share?via=webfactoryltd&url=https%3A%2F%2Fresizemyimg.com%2Fblog%2Fcreating-email-marketing-campaign-for-business-quick-guide%2F&hashtags&text=Want+to+learn+how+to+create+an+%23email+marketing+%23campaign%3F+This+article+can+be+your+quick+guide%21\">Want to learn how to create an #email marketing #campaign? This article can be your quick guide!<span>Click to tweet<\/span><\/a><\/p><\/div>\n<p>If you want to create a marketing campaign, make sure you keep reading this guide to help you.<\/p>\n<h2>What Information is Being Shared?<\/h2>\n<p>Before you start planning your <a href=\"https:\/\/www.thebalancesmb.com\/how-to-run-a-successful-marketing-campaign-2948364\">marketing campaign<\/a> and setting it up, the first thing that you will need to do is decide what kind of information is being shared. From a new product or service to an important announcement, these are some of the things that you can share in an email marketing campaign.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1551\" src=\"https:\/\/resizemyimg.com\/blog\/wp-content\/uploads\/2020\/08\/man-holding-megaphone.jpg\" alt=\"Man with megaphone in hand\" width=\"1800\" height=\"1200\" srcset=\"https:\/\/resizemyimg.com\/blog\/wp-content\/uploads\/2020\/08\/man-holding-megaphone.jpg 1800w, https:\/\/resizemyimg.com\/blog\/wp-content\/uploads\/2020\/08\/man-holding-megaphone-300x200.jpg 300w, https:\/\/resizemyimg.com\/blog\/wp-content\/uploads\/2020\/08\/man-holding-megaphone-1024x683.jpg 1024w, https:\/\/resizemyimg.com\/blog\/wp-content\/uploads\/2020\/08\/man-holding-megaphone-575x383.jpg 575w, https:\/\/resizemyimg.com\/blog\/wp-content\/uploads\/2020\/08\/man-holding-megaphone-768x512.jpg 768w, https:\/\/resizemyimg.com\/blog\/wp-content\/uploads\/2020\/08\/man-holding-megaphone-1536x1024.jpg 1536w\" sizes=\"(max-width: 1800px) 100vw, 1800px\" \/><\/p>\n<p>When you have decided what is being shared, you can start to think about how you want to put the information into engaging text.<\/p>\n<h2>Look for Templates<\/h2>\n<p>The next thing that you will need to do when it comes to creating an email marketing campaign is to look for some templates to follow.<\/p>\n<div class=\"fancy-corners\"><p>An <a href=\"https:\/\/www.sendinblue.com\/blog\/free-responsive-email-templates\/\">email template<\/a> is ideal for a marketing campaign because it can give you some ideas on how to style your email and allow you to incorporate the information that you want to.<\/p>\n<\/div>\n<p>It can also save you a lot of time using a template rather than creating your own, which can make it a lot easier for you and save you some money.<\/p>\n<h2>Focus on the Message<\/h2>\n<p>Another thing to consider when creating an email marketing campaign is to make sure you focus on your message that you are trying to get out. The message in your marketing campaign will need to explain exactly what you want to get across because this is what your clients and customers will be reading.<\/p>\n<p>The message is important as you will want to use this as a way to <a href=\"https:\/\/www.forbes.com\/sites\/johnrampton\/2015\/09\/14\/8-ways-to-engage-better-with-your-customers\/#63d2f56851f3\">engage better with your customers.<\/a><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2375\" src=\"https:\/\/resizemyimg.com\/blog\/wp-content\/uploads\/2020\/12\/woman-reading-from-phone.jpg\" alt=\"Woman reading from phone\" width=\"1920\" height=\"1280\" srcset=\"https:\/\/resizemyimg.com\/blog\/wp-content\/uploads\/2020\/12\/woman-reading-from-phone.jpg 1800w, https:\/\/resizemyimg.com\/blog\/wp-content\/uploads\/2020\/12\/woman-reading-from-phone-300x200.jpg 300w, https:\/\/resizemyimg.com\/blog\/wp-content\/uploads\/2020\/12\/woman-reading-from-phone-1024x683.jpg 1024w, https:\/\/resizemyimg.com\/blog\/wp-content\/uploads\/2020\/12\/woman-reading-from-phone-575x383.jpg 575w, https:\/\/resizemyimg.com\/blog\/wp-content\/uploads\/2020\/12\/woman-reading-from-phone-768x512.jpg 768w, https:\/\/resizemyimg.com\/blog\/wp-content\/uploads\/2020\/12\/woman-reading-from-phone-1536x1024.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/p>\n<p>Not only will you have to focus on the main message, but you will also need to consider the subject line so the clients actually open and read the email being sent out. If the subject line does not engage customers, the clients will not want to read the rest of what the email has to offer, and you could miss out on <a href=\"https:\/\/comingsoonwp.com\/use-interactive-content-to-increase-conversions\/\">conversions<\/a>.<\/p>\n<h2>Pay Attention to Detail<\/h2>\n<p>The next thing to keep in mind when creating an email campaign is to make sure you pay attention to details. In the campaign, the detail is important as this is what can bring everything together and make it successful.<\/p>\n<p>From adding the right message to <a href=\"https:\/\/resizemyimg.com\/blog\/creating-interactive-images-and-videos-apps\/\">images<\/a> and links, these are some of the details to consider for the marketing campaign. Always remember to test out your email to check that these details are working together before sending.<\/p>\n<h2>Track the Email Campaign<\/h2>\n<p>When you have created your email campaign, and you are happy to send it out, you will then need to track your campaign. According to Voy Media <a href=\"https:\/\/voymedia.com\/advertising-agency-new-york\/\">Marketing Agency NYC<\/a>, doing so allows you to know how many people have read over your email, how many converted, and more.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2377\" src=\"https:\/\/resizemyimg.com\/blog\/wp-content\/uploads\/2020\/12\/pen-on-chart.jpg\" alt=\"Pen on chart\" width=\"1920\" height=\"1271\" srcset=\"https:\/\/resizemyimg.com\/blog\/wp-content\/uploads\/2020\/12\/pen-on-chart.jpg 1813w, https:\/\/resizemyimg.com\/blog\/wp-content\/uploads\/2020\/12\/pen-on-chart-300x199.jpg 300w, https:\/\/resizemyimg.com\/blog\/wp-content\/uploads\/2020\/12\/pen-on-chart-1024x678.jpg 1024w, https:\/\/resizemyimg.com\/blog\/wp-content\/uploads\/2020\/12\/pen-on-chart-575x381.jpg 575w, https:\/\/resizemyimg.com\/blog\/wp-content\/uploads\/2020\/12\/pen-on-chart-768x508.jpg 768w, https:\/\/resizemyimg.com\/blog\/wp-content\/uploads\/2020\/12\/pen-on-chart-1536x1017.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/p>\n<p>When you are tracking your campaign, it will also allow you to see if you need to make changes to your campaigns in the future in order to secure those conversions.<\/p>\n<h2>Use This Guide to Help<\/h2>\n<p>As you can see, creating an email marketing campaign is not as hard as you may think. Use these tips to get started today.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>When you are running a business, and you are introducing a new product or service then, you will want to share it with as many people as possible. So, what better way to do this than by sending out an email marketing campaign? With a <a href=\"https:\/\/monday.com\/templates\/marketing-campaign\">marketing campaign<\/a>, you can send it out to all clients, track how it has performed, and more. <\/p>\n<p class=\"read-more-container\"><a href=\"https:\/\/resizemyimg.com\/blog\/creating-email-marketing-campaign-for-business-quick-guide\/\" class=\"read-more button\">Read more<\/a><\/p>\n","protected":false},"author":14,"featured_media":2373,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2371","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-50","no-featured-image-padding"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>A Quick Guide to Creating an Email Marketing Campaign for Your Business<\/title>\n<meta name=\"description\" content=\"Need an email marketing campaign for your business? This article can be your quick guide to creating it!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/resizemyimg.com\/blog\/creating-email-marketing-campaign-for-business-quick-guide\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A Quick Guide to Creating an Email Marketing Campaign for Your Business\" \/>\n<meta property=\"og:description\" content=\"Need an email marketing campaign for your business? This article can be your quick guide to creating it!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/resizemyimg.com\/blog\/creating-email-marketing-campaign-for-business-quick-guide\/\" \/>\n<meta property=\"og:site_name\" content=\"Resize my Image Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/webfactoryltd\/\" \/>\n<meta property=\"article:published_time\" content=\"2020-12-23T16:39:09+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-01-25T08:59:51+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/resizemyimg.com\/blog\/wp-content\/uploads\/2020\/12\/a-quick-guide-to-creating-an-email-marketing-campaign-for-your-business.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Vallery Henings\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@webfactoryltd\" \/>\n<meta name=\"twitter:site\" content=\"@webfactoryltd\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Vallery Henings\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/resizemyimg.com\/blog\/creating-email-marketing-campaign-for-business-quick-guide\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/resizemyimg.com\/blog\/creating-email-marketing-campaign-for-business-quick-guide\/\"},\"author\":{\"name\":\"Vallery Henings\",\"@id\":\"https:\/\/resizemyimg.com\/blog\/#\/schema\/person\/c7abc0b289bbeec8cd6b1723a2c98b0f\"},\"headline\":\"A Quick Guide to Creating an Email Marketing Campaign for Your Business\",\"datePublished\":\"2020-12-23T16:39:09+00:00\",\"dateModified\":\"2022-01-25T08:59:51+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/resizemyimg.com\/blog\/creating-email-marketing-campaign-for-business-quick-guide\/\"},\"wordCount\":626,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/resizemyimg.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/resizemyimg.com\/blog\/creating-email-marketing-campaign-for-business-quick-guide\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/resizemyimg.com\/blog\/wp-content\/uploads\/2020\/12\/a-quick-guide-to-creating-an-email-marketing-campaign-for-your-business.jpg\",\"articleSection\":[\"Blog\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/resizemyimg.com\/blog\/creating-email-marketing-campaign-for-business-quick-guide\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/resizemyimg.com\/blog\/creating-email-marketing-campaign-for-business-quick-guide\/\",\"url\":\"https:\/\/resizemyimg.com\/blog\/creating-email-marketing-campaign-for-business-quick-guide\/\",\"name\":\"A Quick Guide to Creating an Email Marketing Campaign for Your Business\",\"isPartOf\":{\"@id\":\"https:\/\/resizemyimg.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/resizemyimg.com\/blog\/creating-email-marketing-campaign-for-business-quick-guide\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/resizemyimg.com\/blog\/creating-email-marketing-campaign-for-business-quick-guide\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/resizemyimg.com\/blog\/wp-content\/uploads\/2020\/12\/a-quick-guide-to-creating-an-email-marketing-campaign-for-your-business.jpg\",\"datePublished\":\"2020-12-23T16:39:09+00:00\",\"dateModified\":\"2022-01-25T08:59:51+00:00\",\"description\":\"Need an email marketing campaign for your business? 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