What are the key performance indicators for evaluating real estate AI tools?
The real estate industry is rapidly evolving, fueled by technological advancements in artificial intelligence (AI). As agencies and investors increasingly adopt AI to streamline operations, make better decisions, and enhance customer experiences, determining the effectiveness of these tools becomes critical. This is where Key Performance Indicators (KPIs) come into play. KPIs help stakeholders assess whether an AI tool is delivering real value, or if adjustments—or even replacements—are required.