Professional photographers, as well as passionate hobbyists, could get a professional portfolio site. This means that you can include your top photos and contact details, and even a potential sales outlet could be put together in a tidy package.
But, creating a portfolio site for the first time may be difficult. There are various options, to begin with, along with multiple options for hosting, editors, and designs that you can choose.
If you’re unsure of where to start, don’t be worried. We’ll show you the process of creating an online photography site step-by-step to assist you in getting the task completed.
1. Set Up Your Domain Name and Hosting
It is crucial and the address you use for your business photography. Select a domain that’s not just easy for prospective customers to identify or spell out but performs effectively to promote your business. Be aware that if you are searching for a dot.com domain, you may need to be more imaginative or consider alternatives to domains like .co and .net.
Hosting can be established by using affordable and accessible hosting providers like Site Ground or any other web-based hosting provider which is cheap and reliable.
In this process, you should also run an online search for keywords in Google Keyword Planner to find the most suitable keywords appropriate for your photography business and determine which keywords have higher rankings than other keywords. When writing the content on your site, including the relevant keywords.
2. Choose Your Website Program
After you have your domain and hosting set, you can choose the kind of site you’ll be creating. The options depend upon the budget you have set.
If you’re looking to stay clear of costly outsourcing of your site and build something professional but without the price, consider WordPress, Wix, or Square space. These sites offer excellent themes for photographers that can easily be modified to meet your specific needs.
If cost and money aren’t an issue, you can have a stunning, custom website for about three thousand dollars. Although you can completely personalize your website this way, it will be better spent elsewhere if you begin with your marketing plan.
3. Choose a Theme
Now is the best time to choose your design and make your site appear professional. There are many great themes to buy instead of building your site from scratch from the bottom.
The theme comes with visuals and design elements that allow you to use a look and feel you want; however, it can be modified to fit your brand or photography venture.
4. Add Imagery and Content to Your Website
The next step is to create the content for your website and include information about your business and portfolio.
These pages must be included for your website’s photography:
- Home Page
- About Us
- Services
- Blog
- Portfolio
- Contact Us
It is also possible to include an online shop page if you have an online store or payment gateway. If you’re a skilled writer, you may be able to create your content or think about hiring a copywriter freelance to assist you in writing your copy. It has a solid call to action that will set your company apart from other businesses.
5. Ensure You Include Keywords Throughout & Describe the Areas You Service
Once you’ve created your images and content, it’s time to include your Meta description and title tags. Also, make a quick check to ensure you’ve got the appropriate keywords within the content on your site.
Also, it would enable if you were sure to outline clearly the locations, such as cities and suburban areas where you’ll provide services so that your site is found by people seeking photography services in those areas.
6. Ensure That Contact Details Are Correct and Clear
Many people don’t do this; however, make sure that you proofread your site and that your contact information is crystal clear and straightforward to comprehend. This is vital. Do you wish people to contact you via email, telephone, or an online form?
Ensure that the information you provide is obvious, and then test whether everything is functioning correctly. Share your site with acquaintances and request their comments as well.
Conclusion
The job of creating your photography website on your own or hiring an expert web designer is entirely your choice. You’ll realize that doing it yourself is much cheaper. Also, in the end, the ability to make changes yourself will save you lots of time and cost.
We’ve already shown you a few alternatives for building your photo-related website that is professional-looking. Since many web builders have no-cost plans, there’s no risk of trying the options.
If you’re lucky, you’ll discover that you can create a fully functional website with a perfect showcase for your work. If clothes are what make a person, the images create the site. This is, in fact, your field of competence.