While scrolling through social media, strong images are most likely to catch our attention. With many competitors being aware of this, it is not an easy job to stand out. It is important to have the right tools for creating strong and eye-catching images.
Having a lot of design resources and templates available will greatly help you create stunning images. Great visual content will give you better results when promoting your business. Following tools, which all are available with free options, will make this job easy for you.
1. Canva
One of the most popular choices when creating and editing images is Canva, offering many basic and even more advanced features. Canva is a powerful but simple to use, template-based app, and it is great for designing and creating different visuals, social media marketing, etc.
When you find and choose a template you want to start with, the drag-and-drop editor makes all of the following work simple and easy. These features are available with the free account. Generally, Canva has a free version that includes 250000+ templates and 5GB of storage, but a paid version starts at $12.95/month with unlimited storage and millions of assets.
2. Adobe Creative Cloud Express (formerly Adobe Spark)
There is no surprise one of Adobes products is on this list. Adobe Creative Cloud Express, also formerly known as Adobe Spark, is not as popular as Photoshop or Illustrator. Still, it has plenty of features for image creation and editing to satisfy most people’s needs.
There are 34000+ templates to work with; although many are premium, there are still thousands of free templates. One of the easiest features is resizing and reformatting images for different social media platforms. Adobe Creative Cloud Express is free for basic features, and paid plans start from $9.99/month.
3. Snappa
Snappa is one of those apps with the same features, templates, graphics, etc., for all plans, including the free plan. The only difference is in the amount of downloadable content. With the free plan, you can download three designs per month. Having this in mind, this app is very useful for those of you who occasionally want to create images for social media or create a one-off artwork, for example, a Facebook banner or something similar.
Whatever you do, you will not be constantly spammed by upgrade notifications. Although being very good, previous applications make you aware that you are using a free plan, while Snappa is a lot less pushy but gives you useful features. Besides the free plan, paid subscriptions to start at $15/month, which gives you unlimited downloads, shares, and integration with social media accounts.
4. Crello
Crello is a tool very similar to Canva that makes graphic design easy. More than 10000 free design templates, thousands of design elements, and 60+ million stock images.
Crello has everything you need, 180+ million photos, 30000+ videos and animations, gradients, icons, and much more. One of the more used features is removing unwanted backgrounds from pictures. This app is free to use, with some design elements starting at $0.99.
5. Stencil
Stencil is an easy-to-use design tool targeted at bloggers, business owners, and social media marketers, specialized in helping you create great social media content faster. Browser extensions are available, besides the web application, for creating images from any website.
Stencil offers thousands of royalty-free images, and this library is updated weekly. You can search through all images, quotes, icons, and all of them are royalty-free and safe to use for personal and commercial purposes. It comes with a free plan, and premium plans start at $9 per month.
Conclusion
We have put together this list with some of the most popular and feature-rich tools we thought could be useful in creating content or social media. Keep in mind there are a lot of great tools on the market, and new ones are appearing all the time. Find what suits you the most and minimizes the time you spend creating content for your social media.
These tools will allow you to create awesome content, which will be the key to building trust with your audience and driving them towards further action or buying your product.
The key is finding the tool that supports your needs and desires and then investing some time in learning how the tool works, saving you time in the long run. Do not be afraid to explore new tools, do not discard the ones you invested time in because something new and shiny has come out.