Best Free Image Optimization Tools for Image Compression: Significantly Improve Website Performance and SEO Ranking
Even though the old saying “bigger is better” holds true in many cases, when it comes to using images on your website, that isn’t necessarily so. While images with a better resolution and consequently bigger file size look sharper, they add unnecessary loading time to your website. So how do we mitigate this problem? The most common tactic is using high-resolution images and compressing them down to an acceptable size without losing too much quality.