Nina Medanić 
In 2021, PPC will remain a big piece of the overall marketing strategy. However, the campaigns and tactics that worked last year may not be as effective this year. Thus, it might be a good idea to review your PPC strategy and see what could be improved or changed to optimize your efforts, expand your client list, and achieve even more outstanding results.
Every business needs a logo that engages potential customers to the point that they remember the image and associate it with the company in the years ahead. Resist the temptation to make your logo, entrust the branding and design experts to create a logo on your behalf, and this image will make the intended impact.
Being a small brand can be challenging. Not only do you have smaller audiences, but you have smaller marketing budgets to work with. So, what you do have can only get you so far, and sometimes it may feel like you are simply making no progress.
If you’re a business owner, you should never fall into the trap of thinking that your business is doing well enough and it doesn’t need any changes or improvements. Even if you’re profitable and satisfied with your success, you can always do better.
Marketing’s role in the corporate sector is well acknowledged and understood. As a result, debating whether or not a company should invest in it is out of the question. One might create a unique product on the market, build it with incredible features, and offer it the fairest price. However, if your consumers fail to recognize its value, what is the point of it? To roll out your product and let people know about it, you’ll need a solid marketing plan.
Cryptocurrencies are getting more and more popular with everyone. They are a popular form of investment where even teenagers are making huge profits with some research and luck. Some experts even believe that cryptocurrencies like Bitcoin, Ethereum, Litecoin, etc., will become even more used than actual money.